Four Seasons
My agency was responsible for respecting corporate brand , as well as defining our own brand identities within the hotels in Dubai and Riyadh.
Our main aim was to discover how representing an organisation in one of the most unique and delicate regions in the world through strategy, visuals and communication. We had to ensure that our creative ideas balanced style as well as sophistication.
Creative Direction, Digital Design, Brand Identity
Working with the hotel was part of the project that was influenced by the international brand guides of Four Seasons Hotel. Our creative team had to be impactful and relatable with very little room to shift design styles.
Once we had exceeded the hotel’s expectations, we were able to lead the launch strategy and visual direction of venues, restaurants, events and campaigns with a visual identity that we could align with the hotel’s audience.
Showing delicate and well-curated design that told a story - every day of the week.
Working alongside the hotel’s most prized brands like; Sea Fu, MINA Brasserie, Le Petie Cheff - we manufactured stunning design that aligned with goals, strategy and a Middle Eastern audience.